{"id":1781,"date":"2019-06-19T16:33:18","date_gmt":"2019-06-19T14:33:18","guid":{"rendered":"https:\/\/aanvragen.bmade.nl\/?p=1781"},"modified":"2019-06-19T16:33:18","modified_gmt":"2019-06-19T14:33:18","slug":"zo-bekijk-je-de-advertenties-van-concurrenten-op-facebook","status":"publish","type":"post","link":"https:\/\/aanvragen.bmade.nl\/stories\/zo-bekijk-je-de-advertenties-van-concurrenten-op-facebook\/","title":{"rendered":"Zo bekijk je de advertenties van concurrenten op Facebook"},"content":{"rendered":"","protected":false},"excerpt":{"rendered":"","protected":false},"author":14,"featured_media":1803,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[33],"tags":[],"acf":{"matrix":[{"acf_fc_layout":"content","title":"Handig en transparant","content":"Je kunt eenvoudig zoeken op naam, onderwerp en organisatie. Het populaire social media platform biedt tegenwoordig meer transparantie aan gebruikers en niet-gebruikers. Je kunt nu de volgende informatie opvragen:\r\n<ul>\r\n \t<li>Per land kun je alle actieve advertenties bekijken<\/li>\r\n \t<li>De aanmaakdatum van de Facebookpagina<\/li>\r\n \t<li>Naamsveranderingen van de pagina<\/li>\r\n \t<li>De primaire landlocatie van de paginabeheerders<\/li>\r\n \t<li>In het geval van politieke campagnes kun je informatie vinden over het advertentiebudget en de targeting van advertenties. Het is ook mogelijk om oude advertenties te zien.<\/li>\r\n<\/ul>\r\nVoor marketeers is het dus heel handig om te zien wat voor keuzes de concurrent maakt. Wat voor type advertenties, boodschappen en afbeeldingen zetten zij in? Je kan je advertenties baseren op de concurrent, of het op een hele andere boeg gooien!","title_content_position":"title_right_content_right","extra_content":"","background_color":""},{"acf_fc_layout":"content","title":"En nog meer transparantie!","content":"Het was voor gebruikers al mogelijk om bij een advertentie op de knop \u2018Waarom krijg ik deze advertentie te zien?\u2019 te klikken. Facebook geeft dan meer details over waarom jij de advertentie te zien krijgt. Deze functie is nu nog uitgebreider. Je ziet nu welke targeting een bedrijf heeft gebruikt en ook of je e-mailadres is gebruikt dat afkomstig is uit een mailinglijst. Is het adverteren uitbesteed aan een bureau? Dan zie je de naam van deze partij.\r\n\r\nWil jij aan de slag met de advertentiebibliotheek van Facebook? Klik dan <a href=\"https:\/\/www.facebook.com\/ads\/library\/?active_status=all&amp;ad_type=political_and_issue_ads&amp;country=NL\">hier<\/a>.","title_content_position":"title_right_content_right","extra_content":"","background_color":""},{"acf_fc_layout":"gallery","gallery":[1782],"background_color":""}]},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Zo bekijk je de advertenties van concurrenten op Facebook - B.made<\/title>\n<meta name=\"description\" content=\"Bekijk nu de advertenties van concurrenten in de advertentiebibliotheek van Facebook. Zoek eenvoudig op naam, onderwerp en organisatie.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zo bekijk je de advertenties van concurrenten op Facebook - B.made\" \/>\n<meta property=\"og:description\" content=\"Bekijk nu de advertenties van concurrenten in de advertentiebibliotheek van Facebook. 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